One of the most neglected areas of building a website is the content that goes on it, especially the written copy. While many businesses have a good idea of what they want to say they don’t always know the best way to say it when it comes to writing it down. On the web good copy should be engaging, use the right tone for its target audience, and communicate a brand’s message as clearly as possible.
Our clever copywriting people can write the words that will keep visitors on your site, telling them everything they need to know and making them want to find out more. A good picture takes seconds to read, good copy can keep people on your site for minutes – a long time in the world of the web.
We can work with existing copy or start form scratch to create the content that best represents your brand in a way that will increase traffic and drive sales. Quality content is also good for Google and can help to increase your search engine rankings as well as reduce your bounce rate.
Poorly formatted text, paragraphs that are too long, and easy-to-catch typos can be a turn-off for visitors to your site but can be easily avoided with a clever copywriting person. It also doesn’t matter if you audience is local to Newton Abbot or is spread out across the globe, good copy is essential. We’ll work with you to make sure your brand’s message is being communicated in the best way possible.